Lisa L. Koonce (1993) Base-rate Usage in Accounting . Psycoloquy: 4(51) Base Rate (3)
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Psycoloquy 4(51): Base-rate Usage in Accounting

BASE-RATE USAGE IN ACCOUNTING
Commentary on Koehler on Base-Rate

Lisa L. Koonce
Department of Accounting
CBA 4M.202
The University of Texas
Austin, TX 78712

LISA.KOONCE@UTXVM.CC.UTEXAS.EDU

Abstract

Koehler (1993) calls for a much-needed re-analysis of the base-rate fallacy. In this commentary, I discuss the importance of a re-analysis of the work on base rates in the applied field accounting. Base rate data appear to be an important input for accounting tasks.

Keywords

Base rate fallacy, Bayes' theorem, decision making, ecological validity, ethics, fallacy, judgment, probability.

References